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AI for Advertising

ADV 434 / 3 Units

AI is changing the advertising landscape! This exploration into the creative development process includes an overview of AI and how it can be used to develop and optimize your creative work. You will develop your creativity, learn how to collaborate effectively, and understand the importance of research in the advertising industry. (This course is cross-listed with ADV 634.)

Prerequisites: Enrollment Condition: Junior or senior status.

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Additional Fees: Occasionally a course will require additional fees. These fees cover labs, materials, equipment costs, and more